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Content Ideas for Ads and Brochures When Selling Your Home
Even in this hot real estate market, selling your home requires a bit of marketing effort. Ads and brochures are important and powerful tools. So, what do you put in you're marketing materials? Content To the degree possible include key information in you're ad or brochure. A classified ad will contain less than a poster, which will contain less than a brochure, which may contain less than an Internet listing, etc. The key, however, is to make sure each medium contains maximum information and minimum fluff. In general, people want to know what type home is being offered (single family house, townhouse, condo, etc.), how many bedrooms and baths it has, its general location, and the price. Obviously, you also need to include contact information so potential buyers know how to reach you. If you have the space, a good tactic is to describe the characteristics of the house that lead you to originally purchase it. 1. Was it the location? 2. A beautiful view? 3. Neighborhood charm? 4. A school district you were seeking out? 5. Lots of storage? 6. Garage spaces for 3 cars? 7. High ceilings? 8. The style of architecture? 9. Large entertainment areas? 10. A beautiful garden? Don't be shy. Mention the best features to set your home apart from others for sale. A note of caution is called for here. When you mention your home's best features, don't overstate them. If your potential buyer's first emotion on actually seeing your property is disappointment, there really isn't much potential for a sale to that person. With that in mind, I wouldn't refer to a house with a garden that backed to a small farm pond as "waterfront property," nor would I call a small, city apartment with windows on an air shaft a "spacious city abode with sunny views." Photos Include color photos of your home whenever possible. When selling real estate, a picture really can be worth a thousand words. When taking your photos, take lots of them. Take them from typical angles and from unusual ones, too. Cameras often like odd angles. Photos that show three walls very often seem to reduce the size of the room visually. It is often better to show only two walls with the corner slightly, or very, off center. You may want to show the same room from more than one angle. One photo may include a wall of windows and another show a fireplace in the same room. Regardless of your approach, keep in mind the photographs will give a potential buyer the first impression of your home. Obviously, marketing is one of the key factors in selling a home. If you are creative with yours, buyers will come. Raynor James is with http://www.fsboamerica.org - providing homes for sale by owner, "FSBO", properties. Are you thinking, "Should I sell my home?" Visit http://www.fsboamerica.org/seller.cfm to sell your home sale for free for one month.
MORE RESOURCES: Guess Who's Angry at China's Real Estate Bailout: Homeowners The New York Times I'm a Real Estate Agent: Here's the Best $5,000 You Can Spend on Your Home Right Now - Yahoo Finance Billionaire Beckmann Vidal family's Agave Holdings invests in U.S. real estate Crain's Chicago Business Real Estate Professionals Welcome Interest Rate Cuts by Central Banks in Canada and Europe CoStar Group Why CMBS Financing Has Come Roaring Back in Commercial Real Estate – Commercial Observer Commercial Observer How Much Is Mar-a-Lago Actually Worth? It's a Billion-Dollar Question. The Wall Street Journal Real estate investors are wiped out in bets fueled by Wall St. loans — and online influencers Crain's Chicago Business Unexpected trends in real estate agent dynamics HousingWire Real Estate Joins Criticism Toward Hochul's Congestion Pricing Pause Commercial Observer Summit County resident and real estate attorney Bob Cottrell running for District 2 county commissioner seat Summit Daily Inked: Recent LI real estate deals Long Island Business News Real Estate Transfers: June 6, 2024 - The Suffolk Times Suffolk Times Office Buildings’ Losses Are Growing, With More Pain to Come The New York Times Nashville real estate leaders launch Onward Real Estate williamsonherald.com Patria Signs Agreement to Acquire Nexus Capital, Further Expanding its Real Estate Platform in Colombia Yahoo Finance Newmark Completes Sale of 34-50 Central Street in Wellesley, MA Boston Real Estate Times Debt modification tips for the currently turbulent real estate market Long Island Business News King and Snohomish County Real Estate Report: May 2024 | News 425business.com Real Estate Magazine - June 2024 Highlandsnews. Albemarle County apologizes for error in real estate tax bills sent out The Daily Progress Real Estate Transactions: June 7, 2024 The Recorder Allied Schools Elevates Learning Experiences for Real Estate Students With New Immersive Audio Course Options Business Wire Chambersburg Real Estate Agent Among Most Productive in U.S. Franklin County Free Press Why a Big Capital Crunch Is Coming to Commercial Real Estate Commercial Observer Huntington Expands Offerings to Real Estate Businesses businessjournaldaily.com Mass. House dumps real estate transfer tax, keeps ‘granny flats’ in $6.2B housing bond bill MassLive.com Blackstone Real Estate Executive Says Bidders are Returning Mergers & Acquisitions City Council backs low-income real estate tax relief, Mayor Cherelle Parker's budget PhillyVoice.com 10 Hottest Housing Markets That Are Booming - May 2024 Norada Real Estate Investments Historic Savannah home with carriage house on E. Victory Drive Savannah Morning News How are your real estate business relationships? South Florida Agent Magazine Here’s which Centre County school districts will raise real estate taxes for 2024-2025 Centre Daily Times The Real Brokerage adds more teams in May HousingWire Texas Housing Market Cools Down: Boon for First-Time Buyers? Norada Real Estate Investments Embattled Sonoma real estate investor Mattson sues former business partner The Santa Rosa Press Democrat Mary Means Business: Real estate company moves into Merchants and Farmers Bank building The Commercial Dispatch A French Expat Tries Buying in Dubai. What Could She Find for Under $1 Million? - The New York Times Darien and Rowayton Real Estate Report: May 30 to June 6 darienite.com Real Estate Minute – 06-06-2024 KFDX - Texomashomepage.com University of the Arts' closing leaves prime real estate empty The Philadelphia Inquirer 17 NJ towns rank among the hottest 100 real estate markets in US New Jersey 101.5 FM The Rainier Companies Sells Colony Place in Plymouth, MA Boston Real Estate Times Palm Beach Real Estate's Busy Season Sees Strong Finish The Real Deal Sydney Sweeney Buys a $13.5M Retreat in the Florida Keys Realtor.com News How to identify trending locations and property types in real estate Mortgage Professional Real Estate Developers Don't Have to Be Jerks—We Must Start Building Trust | Daily Business Review Law.com Sterling Organization Closes $600M Retail Real Estate Fund Commercial Property Executive Money, Real Estate & Secrets - by Rob Long The Ankler. Record real estate market will affect tax assessments this year, says chief appraiser Bryan County News Minnesota law bans predatory real estate contracts Mortgage Professional RODE Architects Acquires McMahon Architects Boston Real Estate Times AI-informed Drug Developer Moves from Boston to Medford Boston Real Estate Times Fed's Call: Will 2024 See Lower Interest Rates? Prediction & Possibility Norada Real Estate Investments Worcester County real estate transfers, Sunday, June 2 Worcester Telegram |
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