Real Estate Information |
|
How to Make a Home for Sale Flyer Using Marketing Psychology
Want to sell your home right away, for the highest profit to you? Discover how to improve on the Realtor's number two sales tool--right after the sign--your sales flyer. Most real estate agents use a sales flyer template which showcases their listings using out-of-date marketing strategies. For some reason, agents don't follow successful Internet marketing sales-copy techniques. They put a pretty house picture in the middle, list the home's features, and finish with a big picture of themselves. But, buyers don't care what your agent looks like! They want to know why your house outshines every other house in the neighborhood. Buyers want to know what your house can do for them! Internet marketers learned how to grab your attention and motivate you to buy, NOW. How do they do that? They emphasize benefits to the reader. Not features of the product. Internet readers want to know, right away, "What's in it for me?" The purpose of your flyer, to motivate home buyers to look at your home and to remember it, requires that you spend some time thinking about what's in it for your buyers. Why would they like living in your home? What makes your home better than the other houses for sale in your area? Marketing Psychology turns features into benefits. 1. Think about why your large back yard benefits the buyer. Instead of saying "large back yard," give a reason to care, such as: Room to play in your large back yard. 2. Why is your patio unique? Does it have a built-in barbeque? Then list the feature as a benefit: Entertain in your private park with built-in barbeque. 3. Why does a buyer care about paint? No painting needed, fresh paint throughout. 4. Why does a buyer care about new kitchen appliances? No worries, all new kitchen appliances. 5. Great neighborhood? Why? Easy walk to top-rated elementary school and city park. What's so extraordinary about your house? Copyright (c) 2005 Jeanette J. Fisher. All rights reserved. For a full report on sales flyer marketing to sell your home (or houses), visit Jeanette Fisher's Sell Your Home for Top Dollar--Fast. Learn about decorating to attract buyers. Professor Fisher teaches Design Psychology college courses and professional real estate seminars. She is the author of books on home staging, credit for buying real estate, and investing. http://www.sellfast.info/ Fixing questions? Visit Dollhouse to Dollars blog: http://sellfast.blogspot.com/.
MORE RESOURCES: B.C. dad's estate missing millions from real estate, stocks, Swiss accounts: Lawsuit - Vancouver Sun Investor looks to cash out of big block of units at luxury Skokie development Crain's Chicago Business ‘Unfiltered’: NAR lawyer on settlement do’s, don’ts — and risks Real Estate News Dubai feeling the strain of explosive growth as real-estate prices soar and roads are choked with vehicles New York Post Trump's war on ‘wokeness’ could impact housing and real estate Real Estate News Recent real estate transactions 1/28/25 BizTimes Milwaukee REAL ESTATE BRIEFS JAN. 25 Las Vegas Business Press Northeast Indiana Real Estate Guide Oct/Nov 2024 KPCnews.com New lawsuit sweeps up 8 brokerages and MLSs Real Estate News Global Commercial Real Estate Brand SVN® Appoints John Bunch as Industrial Product Council Co-Chair citybiz FCT Acquires Majority Interest in Fintracker to Modernize Identity Verification in the Canadian Real Estate Industry Business Wire Covid’s effect and impact on real estate, then and now The Mid Island Times I started having boozy brunches when I moved to Dubai. I drink less now — I'm fitter and better at my job but still have fun. Business Insider Investors Who Shunned the U.S. Office Market Are Coming Back The Wall Street Journal Blue Zones Certification Boosts Real Estate Values Miami's Community Newspapers BPDA Approves Six New Development Projects in Boston Boston Real Estate Times Calare Properties Announces Promotions of Four, Expands Executive Team Boston Real Estate Times News | Real estate investment firm expands workforce housing portfolio with Chicago acquisition CoStar Group Remembering Norine Shima-Fojt, editor and real estate agent who loved and fought fiercely Berkeleyside Real Estate Update: December Figures Show Uptick At End Of Sluggish Year Huntsville Business Journal Midtown South Rezoning Begins Public Review - Real Estate - United States Mondaq News Alerts Northeast Indiana Real Estate Guide Nov/Dec 2024 KPCnews.com BBJ: Skanska Details First Phase of Longwood labs, Residential Project Boston Real Estate Times Is Julia Fox Getting Into New Jersey Real Estate? Realtors Fall for Fake Billboard Hollywood Reporter New year, same story for warehouse owners as industrial market tightens Crain's Chicago Business EquityProtect Partners With Pacific Coast Title to Offer California Wildfire Victims Free Protection From Real Estate Fraud Business Wire Real estate market in uncharted territory The Anna Maria Island Sun Newspaper R.W. Holmes Secures 46,815 SF in Lease Renewals in Billerica Boston Real Estate Times Northeast Indiana Real Estate Guide 2025 KPCnews.com Best Real Estate Deals of 2024: Announcing this year's honorees The Business Journals Northeast Indiana Real Estate Guide 2024-2025 KPCnews.com Real Estate Transfers (January 20-24) Times Bulletin Island Real Estate: Hatteras Island home sales and trends for January Island Free Press Real Estate Expert Dominique Pryor-Anderson Tapped to Lead Community Investment at TREC CandysDirt.com Aging Homeowners: How Does the New Generation Perceive Real Estate? Rockland County Times Gibson, Dunn & Crutcher’s Krystyna Blakeslee: Insights on 2025 Commercial Real Estate Financing Commercial Observer Another Real Estate Agent Charged with Price Gouging MyNewsLA.com Check out NYREJ's Semi-Annual Commercial Real Estate Guide! New York Real Estate Journal Online Doorify MLS and CMAsnap Announce Strategic Partnership to Bring New Real Estate Pricing Technology Into Their Platform. Victoria Advocate Taurus enters Twin Cities with 16-property acquisition The Business Journals Trump administration 'uniquely qualified' to solve housing problem, real estate expert says Fox Business Hirsch Bedner Associates — South Florida and Miami Real Estate News, Media and Lifestyle PROFILE Miami Top real estate CEO says California is now battling a ‘triple threat’ no one has seen before Fortune |
RELATED ARTICLES
Land Subdivision - $1.2 Billion Dollar Developer Tells You How To Do It Land subdivision is a bit like helping Mom slice up her beautiful Apple Pie; it's all so easy, when, like Mom, you've done it a few times. So let's see if we can get the ingredients for a land subdivision correct so you can do it right first time, OK?Every city or town in the free world has a Town Plan and it comprises, not surprisingly, of plans or maps, usually with lots of different colors all over them, but also lots of words explaining what the colors mean as well as lots of Rules that tell you what you can do with land. High Profit Real Estate Investing--Make a Good Deal Every Time! Knowing what a Good Deal is - Is the Key to Success inReal Estate.Dear Investor,Take this little survey: The most important key to Real Estate Success is:1. The Real Estate Bubble-When Will it Burst? More and more individuals are realizing that real estate is much safer, and a better return on investment than many traditional investment vehicles. Unlike stocks or bonds, real estate investments can usually be liquidated in order for the investor to access funds in far less time. Important Information For Condo Buyers Here is a step by step guide for buyers looking to buy a condo in any area. These are important tactics to make a solid and accurate judgement on the property you're looking to purchase. Investing in Real Estate Like a Stock A REAL ESTATE STOCK PLANGetting out of the bleachers and into the game!This report is going to explain or attempt to give the stock market investors a basic one-on-one interview with a real estate portfolio manager who has consistently made a profit on 100% of the investment products that were actively chosen and managed. Never a loss, always tax advantaged and sheltered. Real Estate Investment 2005 - The Hottest Countries for Investment in 2005 Whether you are a real estate investor looking for a steady and 'safe' investment in a proven market or a real estate speculator willing to gamble on the unknown and undiscovered in the hopes of gaining a significant ROI (return on investment), this article covers the real estate investment hotspots for 2005.A recent UK government report discovered that there was a 250% increase between 2000 and 2004 in the number of Britons buying property abroad solely for investment purposes, and this trend does not seem to be limited to the UK nor does it seem to be slowing down!The global stock markets seem to be in decline, there is a worldwide pension crisis looming and we have uncertainty in the Middle East, in the UK the housing market is unaffordable, possibly over inflated and unlikely to bring significant returns for investors late in on the game and so more and more of us are looking further a field for our investment opportunities. Directionals Move Properties One of the most effective and frequently overlooked methods of filling or selling a property is the use of directional arrow signs. I'm guilty of it myself, although usually I'm merely lazy instead of overlooking this great marketing technique. How To Sell Your Home FSBO You decide to sell your home and believe you can handle the selling process. Good for You!Of course you're a little nervous and that's normal. Secrets of Making Money from Real Estate - Part 1 There are three investment vehicles which can make you rich. Stocks, businesses, and real estate. Moldy Homes are a Great Investment Have you seen this in your classifieds? -"Will pay $$$ for moldy homes. Call 555-555-5555"All you have to do is watch the news and you know about mold problems. U.S. Real Estate Sought By Foreign Investors Due to a Weaker Dollar The weak US dollar has been good news for real estate. Taking advantage of the favorable conversion rates, foreign investors are eagerly picking up real estate in major cities across the US. Mancos Real Estate Real estate: availability and costIn 2000, the median home value for a single-family residence in Mancos was estimated at $94,200 as compared to the U.S. Why Selling on Lease Options is Glorified Landlording I might upset some folks with this one, but that's okay as I think it's important to get some of my experiences into the light of day. If you fully believe the hype that you won't have any landlording responsibilities by selling on a lease option, go ahead and stop here. An Overview of Easements Title insurance is generally associated with insuring a purchaser's or lender's interest in a particular piece of real estate. The right to use an easement is often considered less important than unencumbered title of the insured parcel. How To Best Negotiate A House Deal Whether it's selling your home or buying a home, more often than not you'll come across a stage where you'd have to negotiate. Negotiation is the art of getting what you want at your terms and conditions. Selling Your Home: The Power of a Great Sales Flyer Even though its importance is often overlooked, a great sales flyer is one of the most effective tools for selling your house. Whether your home is listed with an agent or not, make sure that you have a dazzling flyer. Wealth Building - An Advantage of Home Ownership As you grow older, the issue of wealth building comes front and center. Wealth building simply refers to increasing the net value of your total assets. How I Became a Real Estate Investor Recently I closed on the sale of two homes. They were located about a mile apart and had comparable market values. Property Investing Secrets 5 Property Investing Secrets:How To Work With Agents And Get What You WantWhen you're property investing, it is important to know how to connect with real estate agents. Here are some techniques you can use when you are out there pressing the flesh. Questions To Ask The Landlord Before Renting His Apartment Apartment hunting is not the easiest thing around. You may find places not suited to your tastes or those which do are not to your budget. |
home | site map |
© 2006 TIGER MEDIA |