Real Estate Information

Luxury Real Estate Information


Rancho Palos Verdes, California Homes
Palos Verdes, California Homes
South Bay, California Homes
Luxury Mexican Beachfront Homes

Featured Properties


Oceanfront Estate Near Trump National

Related Information


Loan Information
Real Estate Information
Mortgage Refinance Information

The Secret To Marketing Your FSBO Home For Sale


You're ready to put your home or land (house, townhouse, condo, apartment, farm, ranch, finished lot, raw land, etc.) on the market as a FSBO (for sale by owner). You've priced your property appropriately and gotten it ready to show. How are you going to market it so that it gets exposure to enough potential buyers to actually sell?

Signs

In some parts of the county, the real estate market is so hot that you need do little more than buy a "for sale by owner" sign at the nearest hardware store. Simply put it in a prominent position on the front of your house and stand back.

In other areas, a great deal more marketing is needed, but a "for sale by owner" sign is a good place to start. Directional signs ("home for sale" with an arrow) at intersections leading the way to your property are useful, too, if your location lends itself to that.

Classified Ads

A classified ad in your local newspaper is a good idea and is generally not expensive. A short ad repeated a number of times is apt to be more effective than a long ad run once, or only a few, times.

Bulletin Boards/Posters

Are there bulletin boards where you work? In neighborhood shops and restaurants? At your church? Any place you, or members of your family, frequent that has something like a bulletin board is a good place to post notices of your property's availability. If you have the use of a digital camera and a computer, you might want to do a one-page poster with several photos of your house, a description and contact information. Consider having tear-off strips at the bottom with your phone number repeated on each strip.

Magazines & Community Publications

You may want to check the cost of putting an ad in "For Sale By Owner" type magazines. Most communities have such magazines and you don't have to be a realtor to buy an ad.

Brochures

Brochures or one-page flyers can also be a useful method for marketing your home. You can use the same one you made for bulletin boards or you can expand on it a bit. Use more photos, have captions under them identifying the rooms, garden areas, tennis court, community club, pool and other benefits to buying your home.

There are several things you can do to get your brochures in front of the public. You can buy a brochure holder (typically, a plastic box with a hinged lid on a stick which gets "planted" in the ground near the curb in front of your home) from the hardware store. Plant it in a prominent place in front of your home and keep it stocked with brochures.

Don't get annoyed when "noisy neighbors" pick up your brochures. Your neighbors can afford homes priced similarly to yours. They probably have family and friends whom they'd enjoy as neighbors who can afford this price range, too. Smile when you see a neighbor picking up a brochure; another marketing ambassador is on its way.

Also keep a supply of brochures in your home to give to prospective buyers who come to look at it. People looking for a new home usually look at a more than one property, and can get overwhelmed with too many properties. "Is this the one with the built-in book cases or was it the one across town?" The house whose best features go with them via a brochure with color photos and salient information is memorable. Buyers tend to write contract offers on properties they remember and can visualize.

Consider taking your brochures to your peers at work. After all, you find it convenient to live in your home and work there; might your associates know someone who'd find it a similarly pleasant arrangement? Ask them.

Internet

There are several Internet sites on which FSBOs may list their properties for sale. Some of these permit sellers to include photos, information about "Open Houses" they're holding, etc. Prices for this service varies. Try fsboamerica.org or go to your favorite search engine and check out a few.

Open Houses

That brings up the notion of "Open Houses." In many areas, sales frequently take place because of an Open House attended by potential buyers. If you are in a location with good traffic, an open house can be an excellent tool. You can promote your Open House in any, or all, of the venues we've discussed above. It's also often effective to install an Open House sign with helium balloons tied on with bright ribbons on the day of the Open House.

Whether you use a realtor or sell your home on your own, marketing it is going to be the key to getting a quick sale. It takes some time and access to a few tools, but most sellers can put together a successful marketing program.

Raynor James is with http://www.fsboamerica.org - providing homes for sale by owner, "FSBO", properties. Are you thinking, "Should I sell my home?" Visit http://www.fsboamerica.org/seller.cfm to sell your home sale for free for one month.


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Pittsburgh Post-Gazette

Pittsburgh housing market a boon to attracting Amazon, real estate experts say
Pittsburgh Post-Gazette
Housing just might be Pittsburgh's ace in the hole in its bid for Amazon's second headquarters. At least that's the view of two online real estate marketplaces that give Pittsburgh an edge over other contenders in the battle for HQ2 based on housing ...
Think real estate prices are high now? Wait until Amazon moves to town.Miami Herald
If Chicago lands Amazon's HQ2, will scores of residents be priced out of their neighborhoods?Chicago Tribune

all 443 news articles »


Solano Real Estate Scene: Do you believe homeownership possible?
Fairfield Daily Republic
We recently came across an old picture of Jeff Bezos, the founder of Amazon, working in his garage, where he had converted it into the first corporate headquarters of Amazon. That was in the 1990s and today Amazon is one of the largest corporations in ...

and more »


AZCentral.com

Venture REI's new platform allows buying, selling real estate online
AZCentral.com
I started looking for opportunities that were innovative … to keep real estate agents relevant,” Noma said. He sought out and implemented the platform to do that. The 20 property transactions done on Super Seller AZ have involved young professionals ...



Real estate records, 01/21/18
Lincoln Journal Star
Ernst, Ryan C & Latta, Joni to Drueppel, Cassidy J & Beard, Meagan L, 2822 O'shea Dr., $261,500. Federal National Mortgage Association to Janssen, Sandra, 510 S 55 St., $112,000. Fischer, John H to Alkali, Denise Joy & Bello Ahmed, 2321 Nw 47 St., $147 ...



Fstoppers

How to Begin Shooting High-End Real Estate Video
Fstoppers
With the advent of digital cameras, drones, the Internet, and social media, video has become much more a part of every facet of advertising and our general content consumption. Even Fstoppers began by sharing behind-the-scenes videos of photographers ...



Torrington Register Citizen

Real estate notes, Jan. 20, 2018
Torrington Register Citizen
NORTH HAVEN — Dawn Calvo, CEO of the New Haven Middlesex Association of REALTORS® (NHMR) is pleased to announce the Association's 2018 Board of Directors. They are as follows: President Joel Grossman, Calcagni Real Estate, Wallingford; President-Elect ...



Real estate transfers for Jan. 21, 2018
Roanoke Times
Breene, Louise B. to Christopher A. Stevens and Robyn E. Sharkey, 178 Houston Ave. S.E. Roanoke VA 24012, $137,000 01/03/2018. Callis, Tracy G. to Mill Mountain Investments LLC, 2502 Creston Ave. S.W. Roanoke VA 24015, $103,000 01/05/2018. Habitat for ...



Forbes

Mattress Firm Fraud Defendant Claims Retailer Has 'Unclean Hands' In Real Estate Conspiracy
Forbes
Former in-house real estate executives Bruce Levy and Ryan Vinson, former Colliers International Atlanta executive Alexander Deitch, along with three developers and their principals — Nashville-based Oldacre McDonald, Illinois-based Quattro ...



International investment in US real estate on the rise
Charleston Post Courier
From Washington state to Miami, real estate property is being purchased in increasing numbers from overseas buyers with money in a strong but slowing global economy. Wealth Migrate marketplace expects investments to expand in 2018. The KPMG FinTech 50 ...

and more »


Sun Sentinel

Where are South Florida's 8 Amazon headquarter sites? Real estate experts identify potential candidates
Sun Sentinel
With South Florida as a finalist to be the home of a second Amazon headquarters, real estate experts have identified potential candidates for a site, which would bring 50,000 new jobs and a $5 billion investment. The sites are all conjecture, however ...

and more »

Google News

home | site map
© 2006 TIGER MEDIA