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Real Estate Information |
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How To Sell A Home That Didnt Sell
If your home has just come off the market and hasn't sold, don't be discouraged. The reason it didn't sell may have nothing to do with your home. Your home may have been one of the more desirable properties for sale. If your listing has expired and you still wish to sell, take a moment to review your situation. Selling your home can be very inconvenient, but make the commitment to do what it takes to get your home sold the next time. With the right agent and your cooperation, your home will sell. Why didn't your home sell? Honestly assess your listing history. Your home probably did not sell for one of the four most common reasons: 1. Availability - Is your home easy to show? Your home must be easily accessible, if you don't have a lock box, consider installing one. Be flexible, and allow showing times that are convenient to buyers and their agents. Do not follow the buyer and their agent around the house; go for a walk, or at the very least, step outside. The showing agent is compensated only after they sell your home - they are motivated to get paid. Buyers need the freedom to voice objections and only then, can their agent solve the issues raised. Allow the buyer and their agent the "freedom" to discuss your home, without worrying about hurting your feelings. 2. Make a good first impression - Make the Buyer fall in love with your home. Typically a buyer's decision to purchase a home is based on emotion, not logic. A house in move-in condition invites a sale. Consider: fixing all the readily apparent defects that a buyer will discover during their first ten to fifteen-minute walk thru. Keep it clean for all showings, declutter, brighten up (open the curtains, turn on the lights). Enhance the curb appeal. Most buyers make up their mind in 2 minutes whether or not they like a home. Discuss with your agent about taking care of other repairs and improvements such as paint, flooring, etc. Because a buyer envisions only their inflated idea of the cost of the improvement, offering an allowance to your prospective buyers, is not always as desired as having the work completed. A house that makes a good first impression, sells for the best price because it outshines the competition. 3. Pricing -The proper price depends on current market conditions, competition, location and the condition of your home. If your home doesn't compare favorably with others in the same price range, buyers and their agents won't give your home serious consideration. Ask your Realtor to provide you with a current market analysis (a summary of comparable homes: recently sold, for sale, in escrow and expired). 4. Marketing -The first step in your marketing plan involves finding an agent who will best represent you. When interviewing agents, ask each to demonstrate how they marketed other similar homes and discuss a specific marketing plan tailored to your home. Compare, too, how much money each spends on marketing? Ask them how they advertise (newspaper, internet, call capture hotline, etc.). Your Listing Agent, not only needs to spend money, but also must spend it effectively. Not all agents are "created equal". To sell your home for top dollar in any market, you must have an agent who uses an innovative marketing approach. Eliminate any real estate agent using tired, traditional methods to sell your home because they don't work in today's market! BUYERS ARE OUT THERE ...AND WITH THE RIGHT AGENT, THEY WILL COME IN DROVES. Before You Put Your Home Back on the Market, remember: 1. Honest communication is vital between you and your agent. 2. Price your home according to market conditions, competition and the condition of your house. 3. Be sure your house is in show condition, some agents, offer assistance in staging your home for sale. 4. Have an innovative marketing plan firmly set in place. Phyllis Harb, a California native is a Realtor/Marketing Specialist at RE/Max Tri City in La Canada, California. RE/MAX Tri-City offers additional offices in La Crescenta, Glendale, Los Feliz and Pasadena. Harb has been assisting Los Angeles County home sellers and buyers since 1989 and additionally offers over 10 years experience in real estate lending. Harb has an award winning web site @ http://www.RealtorHarb.com & may also be contacted at 818 790-7325.
MORE RESOURCES: Kentwood Real Estate Cements Status as Top Luxury Real Estate Brokerage in Colorado, According to 2019 REColorado Data Yahoo Finance Real Estate – January 23 Greenfield Daily Reporter The Koch Brothers Are Sitting on a Real Estate Empire Worth Hundreds of Millions The Wall Street Journal “We’re putting ourselves in situations where anything is possible”: Real estate agent’s killing rattles industry The Real Deal How to Make Money in Real Estate NerdWallet United® Real Estate Recognizes Opportunity to Support Nation's Service Men & Women Through New VA Lending Changes Yahoo Finance Two New Reports Explain Just How Susceptible Florida Real Estate Will Be to Climate Change Architectural Digest Investors Cool on Brooklyn Real Estate Wall Street Journal Real Estate Mogul Annetta Powell Shares How She Went From Behind Bars To Building Businesses Black Enterprise Elite 25, Exclusive Austin-Based Membership Group for Luxury Real Estate Agents, Expanding to Houston and Dallas Herald-Mail Media Prices for luxury Manhattan homes fall to lowest level in six years Crain's New York Business Mothers Against Vampire Real Estate The New Republic Raising Capital Gets Tougher for Real-Estate Funds Wall Street Journal Redding real estate agent accused of insurance fraud after Carr Fire Record Searchlight Reports: Florida Real Estate Could Lose $80B in Value from Sea Rise Insurance Journal BERKSHIRE COUNTY REAL ESTATE TRANSACTIONS Berkshire Eagle Recent Commercial Real Estate Transactions The New York Times Reports: Flood risks could devalue Florida real estate Seattle Daily Journal of Commerce Newport Real Estate Partners Targets Houston for First Buy; Pays $27M for 460-Unit Complex ConnectCRE Ares Commercial Real Estate Corporation Announces Launch of Offering of Common Stock - Yahoo Finance DATA: A look at residential real estate in Pearland, Friendswood Community Impact Newspaper Real estate startup Curbio expands to Seattle aiming to speed up home renovation projects - GeekWire BOND New York acquires midtown brokerage Real Estate Weekly Real Estate transactions Jan. 6 to Jan. 17, 2020 The Daily Advocate Latham & Watkins Adds Leading Hospitality Partner to Firm's Expanding Real Estate Practice Yahoo Finance Real Estate Insider: Projects under construction in greater downtown Detroit total $3.4 billion, report says Crain's Detroit Business South Florida real estate projects in the pipeline for the week of Jan. 17 South Florida Business Journal Real estate tax bills mailed, due Feb. 21 Fairborn Daily Herald Real estate investor picks up 75 homes in $5M deal RichmondBizSense Local firm acquires real estate school Greater Wilmington Business Journal Real estate investment strategy using seller financing Business Insider Real estate investors are ‘greening’ their portfolios Yahoo Finance Donald Russell joins Towering Pines Real Estate Sandhill Sentinel Former EnerNOC Employees Launch Hatch Data to Help Commercial Real Estate Operators Optimize the Performance of Every Building Yahoo Finance Real estate bigwigs sound off on politics at REBNY gala The Real Deal Commercial real estate pros expect market to slow, but say deep recession is unlikely St George News Subversive Real Estate Acquisition REIT LP Announces Exercise and Closing of Over-Allotment Option Yahoo Finance Real estate outlook: Slow and steady in ‘20? Hawaii Tribune Herald Florida flooding could devalue real estate Fox Business Auburn real estate professional honored by Century 21 Auburn Citizen All things real estate: Will going 'green' create more value for your properties, save planet - Blog The Island Now 2019 was a pretty good year for real estate Island Free Press Report: Real estate leasing will continue to expand in 2020 Construction Dive Poker-playing mainland billionaire can’t get enough London real estate South China Morning Post State of real estate 2020: Developers place bets on riverside development The Journal News | LoHud.com Related California builds on public service to create SF real estate juggernaut San Francisco Chronicle Miami County Real Estate Transactions Troy Daily News Real Estate guitarist Julian Lynch to perform at Backspace Fayetteville Flyer Real Estate Fresh Finds: January 22 PoPville Real Estate Advice: Paying a little extra now can save you a lot later Wicked Local Needham Without secretive 'pocket listings,' Chicago real estate agents make "coming soon" homes public Chicago Tribune Fundamental Income Rings NYSE Closing Bell for NETLease Corporate Real Estate ETF (NYSE: NETL) Yahoo Finance NY lawmakers push real estate tax on big investors New York Daily News Hole's 2019 real estate market dawdles | Business Jackson Hole News&Guide Assessor Fritz Kaegi to critics: Some real estate investors are playing politics for financial gain Chicago Tribune Market Value of New York Real Estate Shows Signs of Weakening Wall Street Journal BGI Capital Tops Over $90 Million in Structured Real Estate Finance Closings in 90 Days MultifamilyBiz.com The 7 Best Real-Estate Franchises of 2020 Entrepreneur Experts take issue with proposed tax on mezzanine loans The Real Deal |
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