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How To Sell A Home That Didnt Sell
If your home has just come off the market and hasn't sold, don't be discouraged. The reason it didn't sell may have nothing to do with your home. Your home may have been one of the more desirable properties for sale. If your listing has expired and you still wish to sell, take a moment to review your situation. Selling your home can be very inconvenient, but make the commitment to do what it takes to get your home sold the next time. With the right agent and your cooperation, your home will sell. Why didn't your home sell? Honestly assess your listing history. Your home probably did not sell for one of the four most common reasons: 1. Availability - Is your home easy to show? Your home must be easily accessible, if you don't have a lock box, consider installing one. Be flexible, and allow showing times that are convenient to buyers and their agents. Do not follow the buyer and their agent around the house; go for a walk, or at the very least, step outside. The showing agent is compensated only after they sell your home - they are motivated to get paid. Buyers need the freedom to voice objections and only then, can their agent solve the issues raised. Allow the buyer and their agent the "freedom" to discuss your home, without worrying about hurting your feelings. 2. Make a good first impression - Make the Buyer fall in love with your home. Typically a buyer's decision to purchase a home is based on emotion, not logic. A house in move-in condition invites a sale. Consider: fixing all the readily apparent defects that a buyer will discover during their first ten to fifteen-minute walk thru. Keep it clean for all showings, declutter, brighten up (open the curtains, turn on the lights). Enhance the curb appeal. Most buyers make up their mind in 2 minutes whether or not they like a home. Discuss with your agent about taking care of other repairs and improvements such as paint, flooring, etc. Because a buyer envisions only their inflated idea of the cost of the improvement, offering an allowance to your prospective buyers, is not always as desired as having the work completed. A house that makes a good first impression, sells for the best price because it outshines the competition. 3. Pricing -The proper price depends on current market conditions, competition, location and the condition of your home. If your home doesn't compare favorably with others in the same price range, buyers and their agents won't give your home serious consideration. Ask your Realtor to provide you with a current market analysis (a summary of comparable homes: recently sold, for sale, in escrow and expired). 4. Marketing -The first step in your marketing plan involves finding an agent who will best represent you. When interviewing agents, ask each to demonstrate how they marketed other similar homes and discuss a specific marketing plan tailored to your home. Compare, too, how much money each spends on marketing? Ask them how they advertise (newspaper, internet, call capture hotline, etc.). Your Listing Agent, not only needs to spend money, but also must spend it effectively. Not all agents are "created equal". To sell your home for top dollar in any market, you must have an agent who uses an innovative marketing approach. Eliminate any real estate agent using tired, traditional methods to sell your home because they don't work in today's market! BUYERS ARE OUT THERE ...AND WITH THE RIGHT AGENT, THEY WILL COME IN DROVES. Before You Put Your Home Back on the Market, remember: 1. Honest communication is vital between you and your agent. 2. Price your home according to market conditions, competition and the condition of your house. 3. Be sure your house is in show condition, some agents, offer assistance in staging your home for sale. 4. Have an innovative marketing plan firmly set in place. Phyllis Harb, a California native is a Realtor/Marketing Specialist at RE/Max Tri City in La Canada, California. RE/MAX Tri-City offers additional offices in La Crescenta, Glendale, Los Feliz and Pasadena. Harb has been assisting Los Angeles County home sellers and buyers since 1989 and additionally offers over 10 years experience in real estate lending. Harb has an award winning web site @ http://www.RealtorHarb.com & may also be contacted at 818 790-7325.
MORE RESOURCES: L.A.’s Real Estate Upfronts Reveal Penthouse A at Rosewood Residences Beverly Hills Hollywood Reporter Real estate mogul cautions about avoidable mistake when buying a home, explains how to avoid 'drowning' Fox Business Coloradans negotiating lower fees for real estate agents with new law on horizon Colorado Public Radio Massachusetts real estate transactions for Hampden, Hampshire and Franklin counties May 19, 2024 edition MassLive.com Routt County real estate sales at $17.6M for May 9-15 Steamboat Pilot & Today Rudy Giuliani Slashes Price on His New York City Apartment to $5.7M Realtor.com News Real estate transfers: May 17, 2024 RiverheadLOCAL London Real Estate Is About to Get the ‘Selling Sunset’ Treatment Hollywood Reporter Mid-May Greenwich Real Estate Market Report Greenwich Sentinel Real Estate Newsletter Articles this Week: Housing Starts Increased to 1.360 million Annual Rate in April Calculated Risk Dodge County Real Estate Transfers Fremont Tribune The Michael Houck Real Estate Guide for May 19 Oil City News MCB Real Estate Revives Long-Awaited Viva White Oak Mixed-Use Project Source of the Spring Washington state ahead of the game as lawsuit rewrites real estate commission rules - Puget Sound Business Journal The Business Journals Yes, there are other coastal Delaware towns besides Rehoboth Washington Blade Dutchess County, NY real estate 2024: What's on the market for $579K Poughkeepsie Journal Baltimore real estate: 4 waterfront condos for sale The Baltimore Banner Home Prices Hit Record Highs in April 2024: Trends & Forecast Norada Real Estate Investments STAR resource center Department of Taxation and Finance Real Estate Briefs: Lakeside homes, news condos, and more news Rough Draft Atlanta REAL ESTATE | UPDATE | Johnson Bus selling lot for new West Bend Fire Department No. 1 washingtoncountyinsider.com VIDEO | REAL ESTATE | Construction finally underway for Taco John's in West Bend, WI washingtoncountyinsider.com Revolution in real estate: How the NAR settlement is changing the game Eden Prairie Local News James Quinn's Data Center Advisory Expertise at JLL Drives Innovative Real Estate Solutions for Global Corporations Markets Insider Oceanport's Denholtz recognized by commercial real estate organization themonmouthjournaleastern.com Westmoreland County Real Estate Transfers | Real Estate | latrobebulletinnews.com latrobebulletinnews.com OT Real Estate Spotlight of the Week: 2115 Sheridan Place The Owensboro Times Innovative Leaders Vanderstraaten and Rohrman Inducted into North Texas Commercial Real Estate Hall of Fame ... dallasinnovates.com Here are recent property transfers up to $1.28 million St. Albans Messenger Real Estate Mogul Grant Cardone Closes Largest All-Cash Multifamily Deal In South Florida This Year Yahoo Finance Billy Joel spends over $10M for sprawling East Hampton pad with horse farm, neighbors other A-listers New York Post Robert Willett may be targeting female Realtors in Northeast Ohio Akron Beacon Journal My Co-op Neighbor Never Pays His Maintenance on Time. Can We Make Him? The New York Times China Says It Will Start Buying Apartments as Housing Slump Worsens The New York Times Navigating Northern Virginia Real Estate: An Insight Into Rhonda Campbell's Bespoke Approach Grit Daily Refined Real Estate: Unique Leschi home with lake views lists for $1,395,000 seattlerefined.com Number of homes for sale in Metro Atlanta increased significantly, real estate brokerage says – WABE WABE 90.1 FM Real Estate Transactions for May 18-19 | News, Sports, Jobs Nashua Telegraph What's real estate wellness? Fortune Ellison sues real estate broker Chad Banken over alleged schemes involving contracts for deed Star Tribune Billionaire Frank McCourt raises his hand to buy TikTok Business Insider Connecticut real estate law changed after MV Realty investigation Eyewitness News 3 Connecticut real estate law changed after MV Realty investigation Eyewitness News 3 KKR Real Estate Finance Trust Inc. 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