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Home Staging: How to Make Your Tract Home Stand Out in the Crowd
Home sellers who wish to market their property in development neighborhoods face tough challenges. All the houses look similar. All the houses sell for amounts in the same price range. The market -- whether it's a hot sellers' market or a cool buyers' market -- largely determines the price, purchase terms, and length of time to sell. How do you make your home stand out from the crowd? How can you turn your property into a "hot" sale, even if the market's lukewarm? Remember the "Three M's" and apply these Design Psychology strategies as you stage your home for sale: 1. Magnetism. Because most buyers won't even get out of their car unless a home shows promise, create an exciting exterior that draws prospective buyers to your home. Place an interesting focal point in your front yard, such as a water fountain, a large urn, or a beautiful tree. Enhance your walkway with enticing plants or light fixtures that clearly mark the path to the front door. Use color psychology to either paint your front door or its framework a happy, inviting color, such as Sherwin William's Torchlight (golden wheat) or Rose Tan. 2. Mystery. Most home searchers only spend three to four minutes looking at the average home. Enchant with mystery as soon as the prospects enter your home. Make the buyer take a second look by using Design Psychology lighting tricks. Place a palm tree so that it partially blocks the view of the hallway. Uplight the palm tree with a canister light that casts captivating shadows on the walls and ceiling. 3. Memory. Home shoppers look at many houses in a row. Your goal is to get the buyers to remember your home above all others. Design psychology can help you do this. Think about your buyers' dream: they want a lifestyle --not just a house. Make your buyers believe that if they choose your home, they will have the privilege and right to take a nap in that "fantastic garden hammock," read a great book in your private reading nook, or cook a delicious meal in your gourmet kitchen. Turn heads with your enticing home. Turn viewers into buyers. Turn your typical development home into a buyers' dream home using home staging methods that create a lifestyle delight. © Copyright 2005 Jeanette J. Fisher All rights reserved. Jeanette Fisher, author of Joy to the Home Journal (ezine), Sell Your Home for Top Dollar--FAST, and Home Staging for Top-Dollar Sales, teaches design psychology college courses and professional real estate investing seminars. For home selling tips see http://sellfast.info/For home staging strategies see http://homestaging.us/
MORE RESOURCES: L.A.âs Real Estate Upfronts Reveal Penthouse A at Rosewood Residences Beverly Hills Hollywood Reporter Real estate mogul cautions about avoidable mistake when buying a home, explains how to avoid 'drowning' Fox Business Coloradans negotiating lower fees for real estate agents with new law on horizon Colorado Public Radio Massachusetts real estate transactions for Hampden, Hampshire and Franklin counties May 19, 2024 edition MassLive.com Real estate transfers: May 17, 2024 RiverheadLOCAL Busch relative settles squabble with Clayton investors over real estate trust St. Louis Post-Dispatch London Real Estate Is About to Get the âSelling Sunsetâ Treatment Hollywood Reporter Real Estate Newsletter Articles this Week: Housing Starts Increased to 1.360 million Annual Rate in April Calculated Risk Mid-May Greenwich Real Estate Market Report Greenwich Sentinel Should I Buy a House Now or Wait Until 2025? Norada Real Estate Investments Dodge County Real Estate Transfers Fremont Tribune The Michael Houck Real Estate Guide for May 19 Oil City News MCB Real Estate Revives Long-Awaited Viva White Oak Mixed-Use Project Source of the Spring Washington state ahead of the game as lawsuit rewrites real estate commission rules Puget Sound Business Journal Yes, there are other coastal Delaware towns besides Rehoboth Washington Blade Dutchess County, NY real estate 2024: What's on the market for $579K Poughkeepsie Journal STAR resource center Department of Taxation and Finance Baltimore real estate: 4 waterfront condos for sale The Baltimore Banner Home Prices Hit Record Highs in April 2024: Trends & Forecast Norada Real Estate Investments Real Estate Briefs: Lakeside homes, news condos, and more news Rough Draft Atlanta Revolution in real estate: How the NAR settlement is changing the game Eden Prairie Local News REAL ESTATE | UPDATE | Johnson Bus selling lot for new West Bend Fire Department No. 1 washingtoncountyinsider.com VIDEO | REAL ESTATE | Construction finally underway for Taco John's in West Bend, WI washingtoncountyinsider.com James Quinn's Data Center Advisory Expertise at JLL Drives Innovative Real Estate Solutions for Global Corporations Markets Insider Here are recent property transfers up to $1.28 million St. Albans Messenger Oceanport's Denholtz recognized by commercial real estate organization themonmouthjournaleastern.com Innovative Leaders Vanderstraaten and Rohrman Inducted into North Texas Commercial Real Estate Hall of Fame ... dallasinnovates.com Westmoreland County Real Estate Transfers | Real Estate | latrobebulletinnews.com latrobebulletinnews.com Billy Joel spends over $10M for sprawling East Hampton pad with horse farm, neighbors other A-listers New York Post OT Real Estate Spotlight of the Week: 2115 Sheridan Place The Owensboro Times Real Estate Mogul Grant Cardone Closes Largest All-Cash Multifamily Deal In South Florida This Year Yahoo Finance Routt County real estate sales at $17.6M for May 9-15 Steamboat Pilot & Today Robert Willett may be targeting female Realtors in Northeast Ohio Akron Beacon Journal China Says It Will Start Buying Apartments as Housing Slump Worsens The New York Times Refined Real Estate: Unique Leschi home with lake views lists for $1,395,000 seattlerefined.com Number of homes for sale in Metro Atlanta increased significantly, real estate brokerage says â WABE WABE 90.1 FM My Co-op Neighbor Never Pays His Maintenance on Time. Can We Make Him? The New York Times Navigating Northern Virginia Real Estate: An Insight Into Rhonda Campbell's Bespoke Approach Grit Daily What's real estate wellness? Fortune Ellison sues real estate broker Chad Banken over alleged schemes involving contracts for deed Star Tribune Billionaire Frank McCourt raises his hand to buy TikTok Business Insider Connecticut real estate law changed after MV Realty investigation Eyewitness News 3 Connecticut real estate law changed after MV Realty investigation Eyewitness News 3 Local couple buys Pat Burrell's former Center City penthouse for 38% under original asking price The Business Journals Sean Bloom Investments Announces $2B Real Estate Project in Las Vegas InvestorsObserver Bienville Realty: Commercial real estate Fox 10 News Real Estate Transactions for May 18-19 | News, Sports, Jobs Nashua Telegraph Letter: Clarifying changes to real estate industry Morgan Hill Times KKR Real Estate Finance Trust Inc. 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