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Be A Realtor With Curb Appeal
Are you a realtor with curb appeal or are you more of a fixer-upper needful of updating? How you present yourself to colleagues, buyers and sellers, from the very first moment, will influence your sales records as well as the confidence and satisfaction your new clients feel. Even if you're a Realtor in demand, with more listings than hours in a week, you may well find areas that you can polish. Read on to make doubly sure you are a realtor with curb appeal and then watch your business grow! Image is Everything Like it or not your competence on the job will be judged by the first impression you give your new or prospective customers. Make sure they leave every meeting with you feeling confident, informed and satisfied with your ability to give them the service they want. In order to leave a polished, professional impression you must excel in several key areas. Let's take a closer look at these. Courtesy Lives Ask anyone what trait they most appreciate in a sales person and they will tell you it's courtesy. Winning sales people understand that impeccable manners and unfaltering courtesy will lead to loyal clients who will not only speak well of their experiences but will recommend you to all their friends, relatives, acquaintances and even the check out clerk at the supermarket. The positive publicity that comes from word of mouth is priceless, long lasting and your best sales tool. It can't be purchased but once earned, it will repay you in promotional dividends for years. Humor is Everything Have you ever met a person with no sense of humor? Did you find their company enjoyable or did you spend your time looking for the exit sign? Life is difficult on its best days and we all get tired, frustrated and angry but your clients should never sense these things in you. Never - ever - offer complaints to your clients. If a difficult situation arises, solve it as quickly as possible. If you keep your patience and sense of humor you will keep your clients too. Dress for Success Successful people dress for success. It is easy to have confidence in a salesperson who looks confident and professional. Each property showing is a new job interview so dress for it, right down to your shoes. If you're inclined to wear a personal scent, be it perfume or men's cologne, remember the three-foot rule. No one outside of three feet from your person should be able to tell you're wearing fragrance. I'm sure you want to be remembered for your client-centered professionalism and not your unbridled use of the cologne bottle. Perfectly Polished Space From your office space to your car's floor mats you want to project yourself as a sales person with an eye for detail and quality. Scent is one of those things that people hold in memory the longest. Your car shouldn't reek of cigarette smoke and your office trash shouldn't hold the remnants of the raw onion sandwich you had for lunch. Don't rely on an air freshener. Empty your trash can and ashtray. Make sure everything has a sparkling clean look, smell and feel. By offering your clients a clean, relaxing atmosphere, they will feel encouraged to stay longer, look harder and ask the questions they need answered to feel most comfortable with buying or listing their property with you. Winning Copy - Wins! Do you make up your business cards, sales flyers, brochures and announcements on your office computer? You shouldn't - unless they are professional grade. Unless you are a superb desk top publisher, have a great eye for design and are an excellent writer, you should never attempt to produce your professional copy yourself. Handmade and homemade have no place in the advertisement arsenal of a realtor with curb appeal. Hiring a professional copy writer is one of the smartest investments you can make. Perfectly polished ads with crisp informative copy, well done business cards and sizzling brochures make for inexpensive advertising. Poorly done items give the impression of a low budget business and the feel of a business that's here today but may not be tomorrow. Organizational Style "We love it -we'll take it," the client says. "I'll write that up for you now," the realtor responds and a few minutes later emerges from the back seat of his car with a crumpled offer form stained with ketchup and a dirty shoe print. Lack of organizational skills shows the unpolished view of a realtor more than any other issue. Do what ever it takes to get organized and constantly be on the prowl for additional tricks to improve your "system." Last, Never Least The last tip here is an important one. Remember the client after the sale - and they will remember you to their friends, relatives and neighbors for years to come. Have your copywriter prepare informational postcards, thank-you cards and 1st cards. Small, after the sale, house-warming baskets with fruit or condiments is a memorable gift as are coupons to local restaurants and family attractions. Few businesses have the keen competition that is ever present in the real estate market. It really doesn't matter if sales are booming or depressed, a realtor must be on top of his or her game at all times. The first, and last, impression you leave will be lasting -make sure you are spit shined, polished and ready to sell. If growing your business is important to you - make sure you are a realtor with curb appeal. About The Author Angela Butera Dickson is a full service, freelance copywriter offering some of the best prices on the web. From articles to brochure copy, ghostwriting to marketing letters, she can help you cultivate a polished, professional business image: www.angeladickson.com, email: angela@angeladickson.com
MORE RESOURCES: Refined Real Estate: Unique Leschi home with lake views lists for $1,395,000 seattlerefined.com Coloradans negotiating lower fees for real estate agents with new law on horizon Colorado Public Radio Real estate mogul cautions about avoidable mistake when buying a home, explains how to avoid 'drowning' Fox Business Massachusetts real estate transactions for Hampden, Hampshire and Franklin counties May 19, 2024 edition MassLive.com Real estate transfers: May 17, 2024 RiverheadLOCAL London Real Estate Is About to Get the ‘Selling Sunset’ Treatment Hollywood Reporter Real Estate Newsletter Articles this Week: Housing Starts Increased to 1.360 million Annual Rate in April Calculated Risk Mid-May Greenwich Real Estate Market Report Greenwich Sentinel Should I Buy a House Now or Wait Until 2025: Expert Forecast Norada Real Estate Investments Dodge County Real Estate Transfers Fremont Tribune The Michael Houck Real Estate Guide for May 19 Oil City News Washington state ahead of the game as lawsuit rewrites real estate commission rules The Business Journals MCB Real Estate Revives Long-Awaited Viva White Oak Mixed-Use Project Source of the Spring STAR resource center Department of Taxation and Finance Yes, there are other coastal Delaware towns besides Rehoboth Washington Blade Dutchess County, NY real estate 2024: What's on the market for $579K Poughkeepsie Journal Revolution in real estate: How the NAR settlement is changing the game Eden Prairie Local News Baltimore real estate: 4 waterfront condos for sale The Baltimore Banner Real Estate Briefs: Lakeside homes, news condos, and more news Rough Draft Atlanta Home Prices Hit Record Highs in April 2024: Trends & Forecast Norada Real Estate Investments REAL ESTATE | UPDATE | Johnson Bus selling lot for new West Bend Fire Department No. 1 washingtoncountyinsider.com Innovative Leaders Vanderstraaten and Rohrman Inducted into North Texas Commercial Real Estate Hall of Fame ... dallasinnovates.com VIDEO | REAL ESTATE | Construction finally underway for Taco John's in West Bend, WI washingtoncountyinsider.com Oceanport's Denholtz recognized by commercial real estate organization themonmouthjournaleastern.com James Quinn's Data Center Advisory Expertise at JLL Drives Innovative Real Estate Solutions for Global Corporations Markets Insider Here are recent property transfers up to $1.28 million St. Albans Messenger Routt County real estate sales at $17.6M for May 9-15 Steamboat Pilot & Today Real Estate Mogul Grant Cardone Closes Largest All-Cash Multifamily Deal In South Florida This Year Yahoo Finance Westmoreland County Real Estate Transfers | Real Estate | latrobebulletinnews.com latrobebulletinnews.com China Says It Will Start Buying Apartments as Housing Slump Worsens The New York Times Robert Willett may be targeting female Realtors in Northeast Ohio Akron Beacon Journal OT Real Estate Spotlight of the Week: 2115 Sheridan Place The Owensboro Times Number of homes for sale in Metro Atlanta increased significantly, real estate brokerage says – WABE WABE 90.1 FM What's real estate wellness? Fortune Connecticut real estate law changed after MV Realty investigation Eyewitness News 3 Billionaire Frank McCourt raises his hand to buy TikTok Business Insider Connecticut real estate law changed after MV Realty investigation Eyewitness News 3 Ellison sues real estate broker Chad Banken over alleged schemes involving contracts for deed Star Tribune My Co-op Neighbor Never Pays His Maintenance on Time. Can We Make Him? The New York Times Navigating Northern Virginia Real Estate: An Insight Into Rhonda Campbell's Bespoke Approach Grit Daily Local couple buys Pat Burrell's former Center City penthouse for 38% under original asking price Philadelphia Business Journal Bienville Realty: Commercial real estate Fox 10 News Letter: Clarifying changes to real estate industry Morgan Hill Times ACRES 2024 showcases innovative real estate projects focused on enhancing environmental sustainability Malaysia Sun Home listings are on the rise in southern Colorado, while other indicators show a slowing real estate market Colorado Public Radio Sean Bloom Investments Announces $2B Real Estate Project in Las Vegas InvestorsObserver Southern fast-food chain Cook Out buys Tampa real estate Tampa Bay Business Journal China’s rush to prop up housing sector comes with eye on third plenum: analysts South China Morning Post Did Fort Worth’s real estate market really ‘bottom out’? | Fort Fort Worth Star-Telegram New Rules for North Texas Real Estate Agents Creates Uncertainty Dallas Observer EG Real Estate: 18 Opens This Weekend – East Greenwich News East Greenwich News Busch relative settles squabble with Clayton investors over real estate trust St. Louis Post-Dispatch LOCAL REAL ESTATE TODAY 5.17.24 – KQEN News Radio kqennewsradio.com Shaping the Future of Real Estate Technology RisMedia.com KKR Real Estate Finance Trust Inc. (NYSE:KREF) Given Average Recommendation of “Moderate Buy” by Analysts Defense World End of war against property speculators marks new phase in China housing South China Morning Post Housing Market 2024 Predictions Bankrate.com Edgefront Real Estate Investment Trust (TSE:NXR) Forecasted to Earn FY2024 Earnings of $0.73 Per Share Defense World Real Estate Transactions for May 18-19 | News, Sports, Jobs Nashua Telegraph Do starter homes still exist? Here's what NJ realtors said NorthJersey.com |
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