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Create a Sizzling Home Sales Flyer
Did you know that the sales flyer is the most important tool in selling a house? Even if your home is listed with an agent, check the flyer that your agent has created, to see if you can jazz it up. Examine it closely, to make sure that all your amenities are listed. For instance, a real estate agent made up a flyer for our home and forgot to list "waterfront property!" Most real estate agents use a standard format for making their flyers. They list features, amenities, price, and contact information (usually with a big photo of themselves). But buyers don't care how beautiful your agent is! They want to know why your home is better than every other house in the neighborhood. The one sales technique that most real estate agents fail to use effectively when they make flyers is listing BENEFITS. Like the sales letters you see on websites, a powerful selling flyer will concentrate on a home's benefits to the buyer. Here's a sampling of possible benefits: 1. Enjoy your private park-like garden Do you see the pattern? Each of the above examples features an action verb, followed by a benefit. Don't underestimate the power of a strong sales flyer. Creating sizzling sales flyers that concentrate on benefits to the buyer will go a long way toward selling your home quickly, and for more money. Cheers to your successful sale! (c) Copyright 2004, Jeanette J. Fisher. All rights reserved. Professor Jeanette Fisher, author of Doghouse to Dollhouse for Dollars, Joy to the Home, and other books teaches Real Estate Investing and Design Psychology. For more articles, tips, reports, newsletters, and sales flyer template, see http://www.doghousetodollhousefordollars.com/pages/5/index.htm
MORE RESOURCES: Real estate transactions — April 10-16 SteamboatToday.com Real estate is facing the worst fair housing crisis since the ‘60s Real Estate News by RealEstateNews.com Norwalk's 2024 grand list drops to $16.2B, led by $1.3B decline in real estate values - Norwalk Hour Real Estate Transfers ~ April 3, 2025 The Bedford Citizen Trump Official Scrutinizes N.Y.’s Attorney General Over Real Estate The New York Times Prince Harry and Meghan Markle Have Made Some WILD Real Estate Moves in the Past 8 Years House Beautiful Real Estate Investing: 5 Ways to Get Started NerdWallet Former executive sues Pat Connaughton's real estate company Milwaukee Journal Sentinel Real Estate Market Report (Feb./March) highlandscurrent.org Agent Spotlight: Jim Smyth The Grand Junction Daily Sentinel The Michael Houck Real Estate Guide for April 20 Oil City News How the Pandemic Changed New York City Real Estate Behind The Hedges Beyond the Boardroom: LIVE Real Estate Group's Dionne Clifton The News-Gazette Real estate options slim for Grove City dispensaries The Columbus Dispatch Mandatory NAR membership facing a new legal challenge Real Estate News by RealEstateNews.com Brokerage Beat: News from Compass, eXp, The Agency, more Real Estate News by RealEstateNews.com Real estate sales in Peoria, Tazewell and Woodford counties for April 19, 2025 - Peoria Journal Star Real estate sales in Peoria, Tazewell and Woodford counties for April 19, 2025 Peoria Journal Star Many first-time homebuyers are pushing 40 as millennials wait in vain for a better market - NBC News Sandwich house on market in 'awesome location' for $680,000 Cape Cod Times Zillow just started an all-out war over real estate listings Business Insider Houston real estate lawsuit: Harris County suing couple in forgery case and theft of 35 properties ABC13 Houston Housing Market Crash Alert? Zillow Turns Negative on Home Prices Norada Real Estate Investments The Hollywood Reporter Celebrates the Big Apple’s Top Real Estate Agents at New York Power Broker Awards The Hollywood Reporter Accused Houston real estate fraudster connected to dozens of stolen properties caught attempting new deed filing Click2Houston Portland homebuyers rush into combative spring market OregonLive.com Who’s Buying What in the Big Apple? Ask NYC’s Top Realtors The Hollywood Reporter Dodge County Real Estate Transfers Fremont Tribune Page C13 Post and Courier Mumbai’s Rush to Rebuild Comes With a Warning Bloomberg.com Real estate Sales include business buildings in Westfield, Jamestown observertoday.com Historic flooding locally impacts commercial real estate market The News-Enterprise Phoenix land on Camelback Mountain with Frank Lloyd Wright-inspired home for sale for $30M The Arizona Republic Trump’s latest crypto venture will be a video game, and sources say it will be like Monopoly Fortune House of Week: With its indoor heated pool, this Marcellus property is ‘like a vacation’ Syracuse.com Q1 Estin Report for Aspen Snowmass real estate shows growth AspenTimes.com Westmoreland County Real Estate Transfers The Latrobe Bulletin News | Real estate pros look for signs of federal offices heading to suburbs under new directive CoStar Battle Of The Listing Sites. Zillow Bans Pocket Listings, While Homes.com Welcomes Them Yahoo Finance Main Line home with 3 golf holes on former Penshurt Estate asks $2.3M The Business Journals People on the Move at NAR, Christie’s, Realfinity and more Real Estate News by RealEstateNews.com The Mountain city where thousands are selling their million-dollar homes amid 'cloud of uncertainty' Daily Mail $20M Coldwell Banker real estate calls class action settlement Class Action Lawsuits Real Estate Notes: Rutledge Hill hotel to open July 1 Nashville Post Berkshire County Real Estate Transactions for March 31-April 4 The Berkshire Eagle Check out the number of homes sold, listed for sale in March across Flower Mound, Highland Village, Argyle Community Impact | News MLS that quit enforcing Clear Cooperation gets back on board Real Estate News by RealEstateNews.com Post-hurricane real estate market hard to pin down Your Observer Stafford County supervisors vote to increase real-estate tax rate by 3 cents Fredericksburg Free Press Imran Chaudhary, leading the real estate project in East Plano, says his planned Islamic Center is misrepresented by politicians IslanderNews.com How Eliminating Property Taxes Could Impact Florida Homeowners U.S. News Real Estate Kohl’s real estate head joins CBRE’s retail group Chain Store Age CoStar CEO takes on Zillow in letter to agents Real Estate News by RealEstateNews.com Real estate news: 2-tower office campus in Newport Beach sells at a loss for $33M Orange County Register Housing Market Predictions for 2025 Ramsey Solutions Real Estate Transactions for April 19-20 nashuatelegraph.com Penn owns over $3 billion in University City real estate, DP analysis finds The Daily Pennsylvanian Mr. Zuckerberg Goes to Washington and Buys a Mansion The New York Times $2.1 Million Homes in Muskoka, Ontario The New York Times Real Estate 101: A Tenant Landlord Relationship The Rome News-Tribune News of public record: Muskingum County real estate transfers Zanesville Times Recorder |
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